The 50th Automotive News Congress returns to Hudson’s Detroit September 28–30 with an expanded three-day program convening 500+ senior decision-makers across OEMs, suppliers, technology, retail and finance.
At a moment defined by AI disruption, geopolitical realignment, affordability pressure and policy uncertainty, Congress focuses on the strategic decisions shaping competitiveness now — not theoretical forecasts, but actionable direction.
Be in the room where the future of the auto industry takes shape.
Featured Speakers
Additional featured speakers will be announced soon.
Jim Farley
President and CEO
Antonio Filosa
CEO and Executive Director
José Muñoz
President and CEO
Mark Reuss
President
More Than a Conference — A Full Industry Week in Detroit
Congress 2026 expands beyond the main stage with two partner events bringing together leaders shaping retail, innovation and investment across the auto ecosystem.
Sept. 28 | Hudson's Detroit
A dedicated full-day forum focused on the future of the retail customer experience.
→ Keynotes, panels, and breakouts on CX, AI, and retail transformation
→ Designed for dealership leaders, OEM retail leads and the tech companies that support them
Add on this program during your Congress registration (additional fees apply).
Automotive News Congress
Sept. 28-30 | Hudson's Detroit
The industry's leading gathering of OEM, supplier, technology, retail and finance leaders.
→ Exclusive off-site experiences with host sponsor Hyundai (Monday 9/28)
→ Welcome Reception (Monday 9/28)
→ 2 days of main-stage programming and networking (Tuesday 9/29 & Wednesday 9/30)
Assembly Ventures Summit
Sept. 30 | Detroit (venue TBA)
An invitation only event focused on mobility (land, air, sea and space) technology investment and innovation.
→ Curated panels and discussions on technology, capital, and strategy
→ Designed for investors, founders, innovators and corporate strategy
Request to attend this invitation-only event during your Congress registration.
Why You Can’t Afford to Miss Automotive News Congress 2026
At a moment defined by AI disruption, trade realignment, affordability pressure, and policy uncertainty, Congress 2026 focuses on the strategic decisions reshaping the industry.
Key themes include:
· Trade realignment, China and geopolitical pressure
· Affordability: pricing, cost pressures and consumer limits
· AI and ownership of the customer relationship
· Policy, elections and U.S. competitiveness
· Robotics, automation and the future of manufacturing
Companies represented at past Congresses include:
General Motors • Ford • Stellantis • Toyota • Hyundai • Honda • Nissan • Lithia & Driveway • Asbury Automotive Group • Bergstrom Automotive • Bosch • Magna • Denso • Continental • Cox Automotive • Google
Featured speakers and keynotes to be announced soon.
TICKETS
Automotive News Congress
$899
Save now with our Last Call rates. Ends soon!
Group Tickets: Receive $100 off per ticket when 3 or more tickets are purchased in the same transaction.
Congress registration includes:
• Opening Welcome Reception (Sept. 28)
• Opportunity to attend off-site experiences with host sponsor Hyundai (Sept. 28)
• Full access to main-stage programming (Sept. 29–30)
• Access to networking opportunities and breakout sessions
CXAUTO can be added during registration (additional fees apply).
Tickets are transferrable but not refundable.
Questions? Email us at ANEvents@crain.com